Events, Tourism and Hospitality industries combined account for 1 in 11 of every employment across the world hence the interest among many students to follow a course connected to this sphere. The fragmenting events with professionalized management, ever increasing tourism and hospitality open door for many skilled human resources to enter an area of their choice. This degree course aims to develop the students understanding of the current and future trends of the Events, Tourism and Hospitality business and as to how they could gear themselves by learning to analyze plan, organize management functions in the related field towards becoming a professional or an entrepreneur. The courser focuses on both theory and practice during the three years.
KEY FEATURES
- Demonstrate understanding of the holistic nature of Events, Tourism and Hospitality in their broadest sense
- Use and evaluate theoretical models to explain the elements and integrated nature within which businesses operate
- Develop knowledge and understanding of the key functional areas of Events, Tourism and Hospitality
- Analyze the context, content and process of decision making in Management of these businesses
- Gain knowledge of communication / information technology used in the workplace.
- Gain knowledge & understanding in order to analyze current trends and issues in the said field of business
- Understand the nature of client behavior & relationships, and enterprise & innovation in strategic and operational decisions
- Appreciate the nature of globalization and evaluate the implications for the area of business
- Evaluate the influence of differing cultures on business and how to gear students to specialize in sectors identified as their passion
PROGRAMME CONTENTS
Year 1
- Management Process
- Soft Skills Development
- Financial Accounting
- Economics for Managers
- Business Communication
- Introduction to Tourism and Events
- Introduction to Marketing
- Economic for Business II & Quantitative Techniques
- Accommodation Operations
- Food and Beverage Operations
Year 2
- Business Research
- Advertising Brand Management & Mkt Comms
- Events Planning and Strategy
- Tourism and Planning Management
- Managing People
- Special Interest Tourism
Year 3
- Event Innovation
- Honors Project
- International Events, Culture and Identity
- Current Issues in Tourism, Hospitality and Events
- Service Innovation
ENTRY QUALIFICATIONS
Students should have either of the following qualifications
- Students should have either of following qualifications
- 3 passes for Advanced Level in a single attempt for core subjects (Local or International equivalent) (London AS Level exams are not recognized as entry criteria)
- Completion of NSBM foundation programme
- Completion of Edexcel or BTEC Certified foundation programme (*Subject to the approval of program director)
- Completion of any other foreign university affiliated foundation programme (*Subject to the approval of program director) And
- Students should have passed Ordinary Level examination or equivalent including Mathematics and English
* Candidates with impressive results at a foreign examination held outside Sri Lanka, deemed equivalent to G.C.E. (Advanced Level) Examination of Sri Lanka are eligible to apply for admission to universities in Sri Lanka.